About Us

Discover Seraph, where unique finds make everyday feel special.

Founded with style.

Seraph is a women’s boutique in The Junction, NSW, founded in 2012 by Newcastle local, Genevieve Crane. A self-confessed fashion, style, and jewellery lover, who is constantly on the hunt for one-of-a-kind finds, vibrant colours, and a touch of shimmer.

From gemstones to garments.

With over 30 years in the jewellery industry, Genevieve began by curating sterling silver and gemstone pieces before expanding into gifts and homewares. Five years later, Seraph discovered its true calling — fashion. Today, the boutique is known for its carefully chosen clothing, accessories, and jewellery that combine effortless style with individuality and above all else, wearability.

A local favourite, loved everywhere.

Adored by Newcastle’s women for its unique finds and personal touch, Seraph has become a destination for those who want to look and feel their best. Now with a growing online presence, Seraph is sharing its signature style with women everywhere.

Effortless style starts here.

Discover curated pieces that blend timelessness with individuality. From everyday essentials to standout statements, find fashion that feels like you.

Easy 14-Day Returns

Enjoy hassle-free returns—send items back within 14 days if you’re not completely satisfied.

Free Delivery Over $100

Get free domestic shipping on all orders over $100—just another reason to shop with us.

Buy Now, Pay Later

Shop now and pay later with Afterpay or PayPal. Enjoy flexible, interest-free payment options.

Secure Payments

Your data is protected with secure, encrypted payment processing every time you checkout.